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Beauty & Personal Care

A systematic breakdown of how we architected profitable growth for a multi-7 figure Amazon brand.

Snapshot: Before vs. After (4 Months)

Before

Monthly Revenue
$150K
Organic Sales
45%
AOV
$32

After

Peak Revenue
$480K
+220%
Organic Sales
62%
+37%
AOV
$48
+50%

The Plateau: Key Bottlenecks

The brand faced critical roadblocks preventing profitable scale. Our audit identified:

Low product discoverability in crowded niche
High reliance on expensive PPC traffic
Underperforming mobile listing design
Fragmented product catalog

The Growth OS: Strategic Intervention

Catalog Architecture
  • Bundle implementation for higher basket size
  • Variation consolidation to aggregate reviews
Traffic Engineering
  • Video ad rollout across all top ASINs
  • DSP integration for retargeting
Conversion Engineering
  • Premium Brand Story implementation
  • Mobile-first image optimization

90-Day Execution Timeline

Creative audit and asset creation for mobile.

Days0-30
Days31-60

Listing revamp and first round of bundle launches.

Scale phase and full-funnel advertising rollout.

Days61-120

Performance Breakdown

Visualizing the impact on revenue and advertising efficiency.

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Strategic Insight

Bundling increases AOV which directly funds more aggressive customer acquisition.

"The most professional Amazon growth partner we have ever worked with."

Sarah G.

Marketing Director, GlowBeauty

Ready for Predictable Scale?

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